Wella Color Touch is a professional grade demi permanent colour that provides uncompromised true to tone vibrancy and shine, no matter the hair condition. Witness the intense vibrancy and shine of permanent colour, with the low commitment of demi permanent results, all in one seamless experience with Color Touch. Now with an upgraded formula featuring built-in Metal Purifier, Color Touch is vegan, ammonia-free, silicone-free, and mineral oil-free - respectful to hair and recyclable.
Rich Naturals colour range provides refined multi tonal shades with sophisticated fashion undertones like pearl, cendre, or ash to create luminous metallic or sun kissed effect while neutralizing stubborn brassy notes.
